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Balancing the needs of your customers can be a moving target. The UPS B2B Purchasing Insights Study offers a glimpse into the purchasing preferences of industrial supplies buyers and the factors that influence their buying decisions.

See how your business stacks up. The results might surprise you.

68% of buyers don't plan to change their supply base and 16% expect to reduce suppliers. Do you have the right competitive edge when they're looking to buy?

34% of buyers say they've made an online purchase outside of their supply base. Is your online strategy winning or losing customers?

At least 85% of online buyers think it's important to have detailed shipping costs and delivery dates before making a purchase. Does your site deliver?